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10 Questions Every New Investor Should Ask

  • Writer: Connor Madden
    Connor Madden
  • Aug 24
  • 3 min read
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Navigating the UK property market as a new investor can feel overwhelming. There’s no shortage of advice, but knowing what questions to ask is the real key to success. Before you put down a deposit or sign a single contract, here are the 10 questions that can help you avoid costly mistakes and build a strong portfolio from the start.


  1. Is this a deal, or just a property? 

  2. What are the real costs? 

  3. What is my exit strategy? 

  4. What is the worst-case scenario? 

  5. What is the local market telling me? 

  6. Am I building a business, or buying a hobby? 

  7. How will I find the right partners? 

  8. What is my personal finance limit? 

  9. How will new legislation affect me? 

  10. Why am I doing this? 



Test your knowledge:


Question 1: Is this a deal, or just a property?


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Don't fall in love with a property—fall in love with a good deal. A true deal has built-in profit from day one, whether through a below-market value purchase, potential for a strong rental yield, or a clear path to adding value.


Question 2: What are the real costs?


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Beyond the purchase price and deposit, what are the hidden expenses? Factor in stamp duty, solicitor fees, surveyor costs, and any necessary renovation budgets. Always add a 10% contingency for unexpected issues.


Question 3: What is my exit strategy?


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Know your end goal before you begin. Are you planning to flip the property for a quick profit, hold it for long-term rental income, or refinance to pull out your capital? Each strategy has different financial and legal implications.


Question 4: What is the worst-case scenario?


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good investor plans for the best but prepares for the worst. What happens if the market drops, interest rates rise, or your project runs over budget? Knowing your risk tolerance is crucial.


Question 5: What is the local market telling me?

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Don't rely on gut feelings. Research sold prices, not just asking prices, and check local days-on-market trends. Is the area in high demand? Are there upcoming developments that could affect future value?


Question 6: Am I building a business, or buying a hobby?


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Property investing is a business. Treat it as such. This means having a formal plan, a clear budget, professional systems for tenant management, and accurate financial tracking.


Question 7: How will I find the right partners? 


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You can’t do it all alone. Whether it’s a solicitor, a mortgage broker, a project manager, or a joint venture partner, your success will be heavily influenced by the quality of your network. Don't be afraid to vet them thoroughly.


Question 8: What is my personal finance limit? 


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What is my personal finance limit? Be honest about your own financial situation. Do you have a robust personal emergency fund? Can you handle mortgage payments if the property sits vacant for a few months?


Question 9: How will new legislation affect me? 


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Stay on top of changes like the Renters (Reform) Bill and EPC regulations. Ignorance of the law is not a defence, and these changes can directly impact your profitability.


Question 10: Why am I doing this? 

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Remind yourself of your core motivation. Is it to build a passive income stream, to escape the 9-to-5, or to leave a legacy for your family? Your "why" will keep you going when the inevitable challenges arise.


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